More than just tourists
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When Wavehunters was launched all those years ago, it was pretty obvious from early on, that the surf school industry was tailored to tourists.
There was nothing for locals and it always surprised me how many locals didn’t surf, even those that could see the sea from their house. Without any plan we helped a few locals get into surfing, locals we knew well from 10 year olds to 20 year olds and it just became obvious that the need was there.
Grom club started as a surf club for locals to learn to surf but in fact in grew into something totally different. We always subsidised locals schools and locals to have the same opportunity with surfing as holiday makers but although we have taught lots and lots of locals to surf we actually created something different. The surf school naturally became a place to hang out, socialise, work and grow.
Here are a few examples of kids that started on the wetsuit bucket, in the Groms club, or applying for working experience and have created their own niches and wonderful lives.
Surf club for locals
Investing in people
Friends for life
Lots of people have been through this unofficial school of hard knocks and have gone on to amazing challenges and careers, I’m so proud to be part of their lives, invest in their companies, go to their weddings or just go for a surf with them.
We have ended up investing in our people and communities. Wavehunters is not just about surf lessons and boat trips, the team create an atmosphere which helps people aspire but also feel they have an opportunity to grow.
We welcome local kids from five years of age to our Groms Club sessions, encouraging safe fun in the surf. We are truly privileged to see many grow up to become valued staff/crew on the beach and no matter where their journey may take them, they remain our friends for life and part of our cherished Wavehunter’s family.